How to Start Your Own Blog

If there’s one tool every writer should have, one place they can send interested readers, it’s a blog. A blog is basically your centralized hub where you send readers from your other social networks. Think of your social media as a wheel — the different networks are the spokes, and your blog is the hub that joins them all. Your blog (which doubles as your writer’s website) is a public journal where you publish posts about things you’re working on, … Read More »

How to Use Twitter for Writing

As a writer, Twitter is going to be your best friend and your worst enemy. Because it’s the best, most fun waste of time you’re ever going to have. I’ve wiled away many an hour on Twitter, responding to tweets, retweeting clever remarks, or coming up with something funny and thinking, “I’ve got to send this out right now!” all while my deadlines dripped slowly away. But rather than treating Twitter as a den of inequity to be shunned and … Read More »

Understanding Copyright Issues of Photos and Visual Images

posted in: Social Media | 9

When I was a travel writer for the State of Indiana, one of the marketing principles we preached was “photos get more traffic than text, videos get more traffic than photos.” In other words, visual elements will always attract more readers than a text-only article. I’ve found this to be true myself: if I can include a photo in my article, that photo will appear when I link to the article on Facebook. And if a photo appears, more people … Read More »

Can I Use Snapchat and Instagram as a Writer?

posted in: Social Media | 2

I’ve often grumped that I don’t do photos, because I’m a words guy. A picture may be worth a thousand words, but not the words I want. (For one thing, as a humor columnist, I like to toss in the occasional booger joke, but I don’t think people want to see me with my finger jammed up my nose. There are some things better left to the imagination.) But Instagram and Snapchat are so popular right now — Snapchat just … Read More »

Social Media for Authors is About Relationships, Not Marketing

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When I was at the Florida Writers Conference this past October, I met more than a few authors with books in the conference bookstore. There was one author in particular that I’d enjoyed talking with over the course of the conference, and had gotten to know her fairly well. I’ve been on a rather strict “no new books” diet for a few years, but will break it occasionally if a favorite author has a new book. But I had such … Read More »

Networking, Part Two: Facebook and Twitter

Good morning and welcome to the second part of my networking series. Since there are hundreds, if not thousands, of various sites we can use to reach our audience, we’ll briefly cover some of the ones I know and use. The first is one of the obvious, Facebook. To be honest, I don’t look at Facebook as being the powerhouse it once was for one reason: They purposely limit our page reach to “encourage” us to buy Likes for our … Read More »

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