How to Use Twitter for Writing

As a writer, Twitter is going to be your best friend and your worst enemy. Because it’s the best, most fun waste of time you’re ever going to have. I’ve wiled away many an hour on Twitter, responding to tweets, retweeting clever remarks, or coming up with something funny and thinking, “I’ve got to send this out right now!” all while my deadlines dripped slowly away. But rather than treating Twitter as a den of inequity to be shunned and … Read More »

Understanding Copyright Issues of Photos and Visual Images

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When I was a travel writer for the State of Indiana, one of the marketing principles we preached was “photos get more traffic than text, videos get more traffic than photos.” In other words, visual elements will always attract more readers than a text-only article. I’ve found this to be true myself: if I can include a photo in my article, that photo will appear when I link to the article on Facebook. And if a photo appears, more people … Read More »

Can I Use Snapchat and Instagram as a Writer?

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I’ve often grumped that I don’t do photos, because I’m a words guy. A picture may be worth a thousand words, but not the words I want. (For one thing, as a humor columnist, I like to toss in the occasional booger joke, but I don’t think people want to see me with my finger jammed up my nose. There are some things better left to the imagination.) But Instagram and Snapchat are so popular right now — Snapchat just … Read More »

Social Media for Authors is About Relationships, Not Marketing

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When I was at the Florida Writers Conference this past October, I met more than a few authors with books in the conference bookstore. There was one author in particular that I’d enjoyed talking with over the course of the conference, and had gotten to know her fairly well. I’ve been on a rather strict “no new books” diet for a few years, but will break it occasionally if a favorite author has a new book. But I had such … Read More »

Networking, Part Two: Facebook and Twitter

Good morning and welcome to the second part of my networking series. Since there are hundreds, if not thousands, of various sites we can use to reach our audience, we’ll briefly cover some of the ones I know and use. The first is one of the obvious, Facebook. To be honest, I don’t look at Facebook as being the powerhouse it once was for one reason: They purposely limit our page reach to “encourage” us to buy Likes for our … Read More »

Social Media 101: When you need to take a breather

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We know that it’s important to be online when you’re an author. There are so many opportunities out there: guest blogging, radio shows, online parties, etc. You’re not going to get these things if you’re not paying attention. I’m always scouring my feed for any and all cool promotional opportunities, signing up without a second thought. It’s fun, but the online world can also be mentally exhausting. Especially during certain times of year. They say there’s a balance in the … Read More »

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